PrimeLeads blog

Notes on leads, quality and conversion

Research backed writing on lead generation for Australian businesses: what the data says, what it costs, and how to convert more of what you buy.

11 July 2026Speed to Lead: the First Five Minutes Decides the SaleThe research on lead response time: a 21x drop in qualification odds between a 5 and 30 minute response, and how to build a five minute call back discipline.Read →11 July 202651.8% of High Income Property Enquirers Fail on FinanceFrom thousands of property leads: 51.8% of enquirers earning over $120,000 failed on finance for a $650,000 property. PrimeProof checked leads fail under 5%.Read →
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